Without a doubt, most people hire me to help them lose weight. Of course, they want to gain muscle in the process, but their main goal is fat loss. They want the inches to melt away and their bodies to firm up so they can look great in their jeans—and even better on the beach! And it’s not just sedentary individuals who have these goals. Active individuals, athletes, models, and even personal trainers often seek the same results.
In fact, I get just as many personal trainers coming to the studio to get lean as I do anyone else. Most trainers recognize that their success depends on the effectiveness of their programs. If you want longevity in this industry, you need to deliver results—and that includes your own transformation. It’s not enough to preach fitness; you have to look the part, too. If you’re a trainer and you’re out of shape, you won’t be a trainer for long!
Understanding the key concepts of program design is important, but that’s only one piece of the puzzle. You’ve heard the saying: “Abs are made in the kitchen, not in the gym!” Proper nutrition is essential for real progress. Supplementation plays a role as well, but not in the way many so-called experts suggest—flooding clients with an endless list of products doesn’t work long-term. Instead, the focus should be on key supplements at strategic times, tailored to the individual’s specific needs. The approach should be simple, convenient, and cost-effective—that’s what leads to sustainable success.
And speaking of sustainability, excessive aerobic work and outdated nutrition guidelines—like Canada’s Food Guide or the U.S. Food Pyramid—won’t help long-term body composition changes. Trust me, I’ve been in this industry for over 20 years. I’ve tested countless methods, learned from experience, and refined a system of training and nutrition that truly works.
At the Advanced Body Composition Seminar, we’ll dive into diet, supplementation, and training protocols for clients at all levels. We’ll analyze real-world case studies, break down program design, and uncover the trade secrets to help your clients achieve rapid fat loss. As a bonus, all attendees will receive exclusive online access to a fat loss video presentation and a three-part video series on body composition program design.
Date: Sunday, April 3, 2016
Time: 9 AM – 12 PM
Location: SXS Fitness, Toronto, ON
Cost: $150
Space is limited—reserve your spot today!

Body Composition Strategies
In Body Composition Strategies, you’ll learn many of the trade secrets that experts use to get their personal training clients lean in a short period of time. The webinar covers diet, supplementation and training protocols for both men and women. Several case studies are examined. Over 40 minutes of streaming video, a 38-page slide presentation and several bonus files are included.