Personal Trainers
How Personal Trainers Earn 50-70% More Per Session
We always tell potential clients that “you can’t put a price tag on your health,” but let’s face it—the biggest drawback to personal training is
March 21, 2018
Personal Trainers
Personal Trainers
The Evolution of a Personal Trainer
You’ve heard the classic story: He started in the mailroom and now he’s running the company! Personal training is no different than any other business
April 17, 2017
Personal Trainers
20 Principles to Success in Personal Training
I’ve been in the business of personal training for 20 years, and during that time I’ve seen far too many trainers come and go. On
February 1, 2017
Personal Trainers
The Business of Personal Training and Beyond Seminar
If you plan to go to just one seminar this year, this is the one! It’s on the business of personal training, but this talk
February 1, 2017
Personal Trainers
I Don’t Care About Continuing Education Credits
You know the golden rule: The more you learn, the more you earn! My career took off when I started attending seminars and conferences. Early
March 22, 2016
Personal Trainers
Advanced Body Composition Seminar – Sunday, April 3, 2016 (9 AM to 12 PM) in Toronto, Ontario
Without a doubt, most people hire me to help them lose weight. Of course, they want to gain muscle in the process, but their main
February 22, 2016
Personal Trainers
Resources for Personal Trainers
Your worth as a personal trainer is directly proportional to your knowledge. If you want to succeed in this industry, you need to allocate time
January 3, 2016
Personal Trainers
The More You Learn, The More You Earn
When I started personal training in the mid-’90s, most of my education came from muscle magazines. I had subscriptions to all of them. Combined with
September 4, 2015
Personal Trainers
The Hawthorne Effect of Personal Training
If someone watches you while you train, your performance will improve. This is known as the Hawthorne effect (also referred to as the observer effect),
July 30, 2015
Personal Trainers
Balance Training and a Rock Star (Part 2)
Yesterday, I introduced you to a 39-year-old client who came to me complaining about knee pain. From now on, I’ll call him “Bobby”—in honor of
May 12, 2015